Supporting Seattle’s Original Neighborhood

Thank you for being one of our most ardent supporters. People like you help us to strengthen, preserve, and promote the amazing assets that the Pioneer Square neighborhood provides to Seattle residents and visitors alike. We wholeheartedly believe Pioneer Square is an amazing and unique place in which to live, work, and visit; and we’re thrilled that you recognize that as well.

The Alliance for Pioneer Square works to preserve what makes Pioneer Square the most authentic, engaging, and neighborhood in Seattle.

The Alliance is committed to upholding Pioneer Square’s economic recovery and facilitating future
growth. We are dedicated to implementing programs that spur the neighborhood through the COVID-19 pandemic into a future abundant with public and private investments. We are not backing down
from this once-in-a-lifetime challenge. Using Your Pioneer Square: 2025 Strategic Plan and COVID-19
Pandemic Response Plan, we have a roadmap to advance district economic vitality and diversity, build
upon community connection and resilience, and advocate for fixes to systemic issues the pandemic
exposed. Our businesses need us, and the support of the community, now more than ever.

We connect and steward Pioneer Square. We are dedicated to implementing programs to sustain the
neighborhood economy, communities, culture and public spaces through the pandemic and ongoing
recovery. In the past 12 months, we immediately adapted and successfully integrated the following
into our efforts to serve our community:

Northeast Pioneer Square Framework Plan We completed the first phase of the Northeast Pioneer Square Framework planning process, aligning public and private investments to articulate a shared vision for the future of Northeast Pioneer Square with the goal of a high-quality public realm experience for all.
• Façade Repair Improvement Fund We continued the Façade Repair Improvement Fund to provide financial support to fifteen Pioneer Square businesses and property owners to replace broken windows and repair or improve the appearance of 20 building facades or storefronts.
Public Space Beautification We commissioned public space beautification projects to enrich the public realm and liven spaces across the district, including a mural at 4th Ave and Yesler Way, illuminated holiday wreaths along 1st Ave, and live garland and string lights on the Pioneer Park pergola.
Events and Activations We activated public spaces with events including a summer busker series and holiday market in Occidental Mall, Coffee Break events in Occidental Square, two First Thursday activations and Pioneer Square Howlidays in Nord Alley, several maker pop-ups in Pioneer Park.
Marketing and Communications We developed a robust marketing and communications campaign entitled “This is PSQ” to highlight the neighborhood’s small businesses, in addition to promoting holiday programming.
Public Relations We extended our public relations initiative in collaboration with Allison + Partners to re-invigorate how the story of Pioneer Square is told to the broader community resulting in coverage in the Seattle Times, Puget Sound Business Journal, and Daily Journal of Commerce.
Connecting Neighbors We encouraged neighbors to connect by launching a gift card matching program and distributing one thousand “grit kits” thanking neighborhood employees for their community support.
Technical Assistance Support We assisted business owners in navigating City and State resources to mitigate the economic impact of the COVID-19 pandemic and other disruptions while also providing a Commercial Tenant Improvement and Design workshop to develop small and micro businesses.
Advocacy We consistently and directly voiced our businesses’ needs to the Seattle City Council and Mayor’s Office as well as King County Council and the County’s Executive Office to unwaveringly advocate for Pioneer Square. We built relationships with the incoming Mayor, City Council Members, and City Attorney through a candidate forum series prior to the November general election

Please consider a gift to the Alliance for Pioneer Square, and help us to ensure Pioneer Square remains a strong, vibrant neighborhood. We cannot do it without you.

Your Gift

Your generous support is critical to our success and allows us to continue our work, making this the best neighborhood in Seattle. The Alliance for Pioneer Square is a 501(c)(3) nonprofit organization, and your contribution is tax deductible. Please consider a gift to the Alliance for Pioneer Square by clicking here or send your gift to: Alliance for Pioneer Square, PO Box 4507, Seattle, WA 98194.

Where Does Our Money Come From And What Do We Do With It?

The annual budget of the Alliance for Pioneer Square is $1.24M, with approximately 12% of the income a result of generous donations from supporters like you.

The work of the Alliance for Pioneer Square supports the preservation of the Pioneer Square Historic District by building upon the historic assets to create a vibrant and relevant neighborhood, preventing neglect and disrepair.  

Thank you for your support!


What the Community is Saying About Us

Yasuaki Saito, General Manager, The London Plane

“I would like to acknowledge that we are on the traditional land of the first people of Seattle, the Duwamish People past and present and honor with gratitude the land itself and the Duwamish Tribe.

For the past eight+ years, the London Plane has endeavored to be a cornerstone of Pioneer Square, as a member of Seattle’s oldest & most resilient neighborhood. along with our neighbors, fellow stakeholders & small business peers, we have been steadfast in both supporting one another & collectively working on building community together. We have been aided in our efforts by the advocacy & outreach from the Alliance, in matters of policy & process. During the pandemic, this togetherness & supportiveness has been on display in an inspiring way. we have worked in unison on outdoor seating permits, pop-up markets, neighborhood wide initiatives, educational seminars & public realm training. even as we reel from the deep impact of Covid-19 on our communities, the marginalized most among us, our foundation of holding each other up has not been shaken.”

Tija Petrovich / Pioneer Square Resident + Former Pioneer Square Business Owner

“The Alliance for Pioneer Square is an incredible addition to our neighborhood. As someone who has been a part of Pioneer Square since 1984, I’ve seen first hand how The Alliance strongly believes in growth–understanding that residents and business owners bring an important, informed voice to the table. While we’ve all faced many challenges during the COVID-19 pandemic, I’m proud of the work The Alliance has done to not only keep local business owners and residents informed, but to also to allow us to remain part of the conversation.”

Aaron Barthel, Owner, Intrigue Chocolate Co.

“The Alliance for Pioneer Square is a crucial asset to our community. Contracted by our BIA, paid for by local businesses, the staff at the Alliance work tirelessly on behalf of businesses and residents alike. During the COVID-19 pandemic, they created and distributed “re-opening kits” so that small businesses didn’t have to research and purchase the basic items necessary for customer safety. Weekly updates about the crisis during the early days helped keep everyone sort through all the information. In large part due to Alliance advocacy on this and so many other issues, Pioneer Square feels poised for recovery. We’re thankful to be in one of the few neighborhoods with such robust connections.”